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Ramona Morrow | Canadian Children's Book Author and Blogger

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social media Platforms

Thank you for visiting Book Marketing and Promotion Ideas to learn more about Social Media Platforms. You will find a list of the 80 most popular social media platforms. You will find the top list of Social Media Platforms here for you to gather information about which social media account would be a perfect fit for you and/or your business. The top list for the most popular social media platforms and websites will show how many users each social media website has and a small description of what type of social media platform they are.

One Hundred Plus Most Popular Social Media Platforms

Here is a small explanation about what social media platforms and websites are all about if you have never been involved with social media before.  Social media platforms and websites are interactive computer websites that enable you to create and share your content, information, ideas, pictures, videos, career interests and other forms of expression through virtual communities where you participate in social networking. Social media platforms and websites you have joined and participate in help you gain traffic to your own website you have created for yourself (business) and your book. Don't forget your customers are on social media too.

Successful authors use social media to network with other authors, agents, editors, publishing houses and even their fans. Not sure how to use social media for yourself. Research your favorite authors and see how they use social media. This is why you should be using social media platforms and websites for yourself. Do your research first and write everything down you want and like about their social media accounts. Your list will become very important as you begin to work on your social media accounts. Remember, you can't belong to all of the social media platforms or websites out there, pick a few that are suitable for your book that you can devote your time and attention too. Start there and if you have more time in the day you can add one more, then do so.

Why should I use social media and/or social media marketing for my business website and book? This was the question I had to ask myself first. I found the answer to that exact question. Here is the answer - Social media and social media marketing will help you build a meaningful relationship across all social media platforms you use to promote your business and/or book. Social media marketing is the most versatile and cost-effective method for you to use. Well, that says it all! Of course, I am going to use all of the social media websites that suit my business and genre of book. Then, I am going to promote the heck out of them. With a new business and a new book, I have to get them noticed as soon as I can. I have to get them out into cyberspace so I can find those customers who are looking for my book but can't find it yet? This is exciting! I am now getting closer to that first sale. I can sniff the money coming in. Can't you? Not so fast, you can go broke if you do not figure out how you are going to market and promote your business and/or book. Always look for free ways to market and promote first. Then selectively use the paid services offered from social media marketing you have developed in your marketing and promotional plan.

Social media marketing is when you use social media platforms and websites to promote your products or services. It plays a vital role in the promotion of your brand online, over time it will boost sales, can increase brand recognition, and can help with search engine rankings. With valuable content within the pages of the body of your website used to attract a new audience and to drive up the audience engagement. This is where you can direct hundreds of thousands of visitors to your website by using social media correctly and effectively. When used correctly, social media marketing can bring unbelievable success to your brand and your website. Today, social media marketing has become more popular and is growing strong every year. Social media marketing is the way to go. Be unique, stand out, tell your brand's story. Think out of the box. You want to build your online presence but you also want to get the most out of your advertising budget. When posting about your book or yourself make sure you post 6 to 10 pictures or articles about something else that you like. Nobody wants to follow you if you are constantly bragging about your book.

Social media offers many benefits to authors, it allows the author to reach their audience in real-time, connect with them, engage with them, and also most importantly to gain the attention of other readers who did not know about your book. You want those new readers too! Social media is where you gain massive exposure with just one click of the button. It can happen overnight or it can take some time to be recognized on the internet. BE PATIENT! I had a hard time learning to be patient. Remember, what you put into your social media platforms and websites is what you get out of them. You do very little effort, expect very little effort back. You get the drift.

Regardless, the size of the social media site you pick, it is very important to consider whether your brand’s target audience is active on those sites. The sites you choose to use for your marketing and promoting platform should be what you like and are interested in. So, you can't go wrong with your own decision. In my list, I have included how many visitors each social media site receives in order to help you choose which social media site you may need. More valuable information on the Book Marketing and Promotion Ideas page that will help your book or company.

Below are the Social Media websites that I already work with. These are the websites I would suggest you start with first if you don’t already have them. All of the social media sites will guide you through their process they have set up for newbies who have just joined their site. So Good Luck!

I hope you find this information helpful in your marketing and promoting adventure. I decided not to charge for this information as other people do. The only payment I want is for you to purchase my book, Jamie’s Pet children's book available on Amazon only if you want to. Remember, leave a review.

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Popular Social Media Platforms

Amazon Author Central – Create your Amazon.com Author Page. You can share up-to-date information about yourself and your published work with millions of Amazon shoppers who are looking for books in your genre.    

BookBub Access thousands of Free & Bargain Books Over 35 Genres. Follow and Get Updates from Your Favorite Authors.

Facebook 2.23 billion monthly active users - Get a Personal Page and a Business Page. Biggest social media site.

GoodReads World Largest Community of Book Lovers. 

Instagram – 1 billion monthly active users – A photo and video sharing social media app.

LinkedIn 294 million monthly active users – A resume and job search site where experts share content, network with one another and build their personal brand.

Pinterest 250 million active users – A place where people go to discover new things and pin them to be inspired.

Tumblr 642 million monthly unique users - A microblogging and social networking site for sharing text, photos, links, videos, audios, and more.

Twitter 335 million monthly active users - A social media site for news, entertainment, sports, politics, and more.

YouTube 1.9 billion monthly active users - A video-sharing platform.

Other Social Media Platforms

These are optional websites you can belong to later when you have more time in your schedule to spend time working with them. The more social media websites you join the more time it takes away from your actual business or writing.

Remember, you need to learn time management with these websites. It is so easy to get wrapped up writing on them, sharing pictures, or tweeting before you know half the day has already gone by.

Badoo - 20 million monthly active users – A dating social network that operated in 200 countries.

Baidu Tieba 300 million monthly active users - This is the largest Chinese communication platform.

BizSugar A small business app for bookmarking, social sharing, and a networking site for small businesses, entrepreneurs, managers, and owners. Where you share your business articles, blog posts, podcasts, videos, and all other content business-related content.

Buzznet - A social media site allows users to share content on the basis of their personal interests in the form of videos, photos and journals.

CafeMom - An ad-supported social networking site. A community for mother and mother-to-be where they get support and advice on various topics.

Care2 - A social media site that encourages people to lead a healthy and green lifestyle. The site helps activists from around the world with similar individuals, businesses and organizations who make an impact on society.

Cellufun - A social gaming community. Users create avatars, play games, purchase virtual goods, and can socialize with each other.

Classmates - 20 million monthly active users. Where you can connect with, locate, and keep in touch with acquaintances and friends from college and school.

Delicious 180 million monthly active users - This is a social bookmarking web service for storing, sharing, and discovering web bookmarks.

DeviantArt - The largest online social networking community for art lovers and artists. Users take photos of their artwork and share them.

Digg 11 million monthly users - A news aggregator with a curated front page, aiming to select stories specifically for the Internet audience such as science, trending political issues, and viral Internet issues.

The-Dots - 2 million monthly active users - A UK professional creator network platform that helps your team bring your ideas to life and where you make your all-important connections. Users for this platform are graduates through to innovators.

Douban - A Chinese social networking site. You can record information and create content based on music, films, books, and events in China’s cities.

Flickr 112 million monthly active users - An image and video hosting service.

Flixster An American social networking site for people who love movies and want to connect with other movie-loving people by sharing their movie reviews and ratings.

Foursquare - 40 million monthly active users – local search and discovery-based social media platform. Now available app named Swarm.

Friendster - A social networking site to find friends and stay in touch.

Funny or Die - A comedy video social site. Brings together funny videos from around the world.

Gaia Online - An anime-themed social networking and forum site. Users have access to avatars, virtual worlds, games, and more.

Line - 203 million monthly users - A multi-purpose social messaging app that allows users to message, share stickers, play games, make payments, request for taxis, and shop online.

Live Journal - A San Francisco-based social networking site that is available in Russia, as Zhivoy Zhurnal or Zhe Zhe. Users maintain a diary blog or journal.

Medium 60 million monthly active users – This is an online publishing platform with a social network element. Some articles are reserved for only paying members.

MeetMe - Formerly known as myYearbook. For users who want to find new friends and chat with them. Popular with teens and young adults.

MeetUp - A social networking portal where groups of like-minded people, who have similar interests near you.

Messenger 1.3 billion monthly active users - A messaging feature on Facebook.

Mixi - 20 million active users – A popular Japanese social networking service. Allows users to connect with friends based on your interests.

Myspace 20 million monthly active users – A music-focused social networking site. Provides blogs, groups, personal profiles, pictures, videos and more.

Nextdoor - A private social networking platform for US neighbourhoods. Connect with people in your area.

Periscope 10 million monthly active users – A live video streaming app for Android and iOS.

QQ 861 million monthly active users - An instant messaging platform used in 80 countries. Extremely popular with young Chinese people.

Quora 80 million monthly unique users – This is a question-and-answer website where questions are asked, answered, and edited by Internet users in the form of opinions.

Qzone 632 million monthly active users - A popular social networking platform based in China. Users can upload multimedia, write blogs, play games, and decorate their own virtual spaces.

Ravelry - A community-based social network that is targeted at people who are interested in fibre arts, such as spinning, knitting, weaving, and crocheting. Share your collections, different ideas and learn different experiences.

Reddit 330 million monthly active users – A platform where users can submit questions, links, and images, discuss them, and vote them up or down.

Renren - 30 million monthly active users - Largest social networking site in China. Similar to Facebook.

Reverbnation - A social networking platform for musicians and professionals to connect with others in the industry.

Sina Weibo - 392 million monthly active users - Like Twitter for Chinese users. Has only 140-character micro blogging, you can comment, upload photos and videos, and has account verification.

Skype - 300 million monthly active users – A popular communication-based social networking platform. Connect with people through voice calls, video calls, and text messaging.

Skyrock A French social networking site. Offers free and personal web space to create blog posts, add profiles and exchange messages.

Slideshare 70 million monthly active users – A place to share your presentations, infographics, documents, and videos.

SnapChat 255 million monthly active users – Focuses on sharing photos and short videos between friends.

Snapfish - A photo sharing social networking site. Offers unlimited storage to members for uploading photos.

StumbleUpon 25 million monthly active users – Is a discovery and advertisement engine. It features users to discover and rate web pages, photos, and videos.

Tagged - 25 million monthly active users – A social media site based on friendship and dating.

Taringa - 75 million monthly active users – Largest social networking platform in Latin America. Share you experiences, content and more.

Telegram 200 million monthly active users – A messaging app.

Tik Tok 500 million monthly active users - A music video social network. World’s most downloaded app in 2018.

Tout - A Microblogging platform. Allows you to share videos that are 15 seconds long.

Viadeo - An online business-based social networking site that helps business people, mostly those in Europe, connect with one another.

VKontakte 100 million monthly active users – The largest social networking platform in Russia. Similar features to Facebook.

Viber 260 million monthly users – Allows user to send messages, multimedia, call, share stickers, GIF’s, and more.

Vine - An entertainment based, short-form video sharing social media site. Share videos that are six seconds long.

Wayn - A travel and lifestyle based social networking platform. Share your experiences with other like-minded people.

WeChat 1.06 billion monthly active users - An all-in-one platform. You can message, call, shop online, make payments offline, transfer money, make reservations, book taxis, and more.

We Heart It - A photo-sharing social media site.

WhatsApp – 1.5 billion monthly active users - A messaging app.

Xanga - A blogging-based social networking platform hosts weblogs, photo blogs, and social networking profiles for its users.

Xing - A professional social networking site. Similar to LinkedIn’s features. Closed group discussions. Users based in Switzerland, Austria, and Germany.

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